SEO Training (Search Engine Optimization)
Duration: 4 Weeks
Overview:
Learn the techniques to improve website visibility on search engines like Google.
1 Month Live Project
Modules Covered:
- Introduction to SEO: Understanding Search Engines & Algorithms
- On-Page SEO: Keyword Research, Meta Tags, URL Structuring, Content Optimization
- Off-Page SEO: Link Building, Guest Posting, Directory Submission
- Technical SEO: Site Speed, Mobile Optimization, XML Sitemaps, Robots.txt
- SEO Tools: Google Search Console, SEMrush, Ahrefs, Yoast SEO
- Local SEO: Google My Business Optimization, Local Listings
- SEO Analytics: Tracking Performance, Reporting, & Optimization
Google Adwords Campaign
Duration: 2 Weeks
Overview:
Master the art of running paid campaigns on Google to generate leads and increase conversions.
Modules Covered:
- Introduction to Google Ads: Types of Campaigns (Search, Display, Video)
- Keyword Planning: Using Keyword Planner, Match Types, Negative Keywords
- Ad Creation: Writing Effective Ad Copies, Extensions, and CTAs
- Bidding Strategies: Manual vs. Automated Bidding, CPC, CPA, ROAS
- Conversion Tracking: Setting up Goals, Google Tag Manager Basics
- Optimization Techniques: A/B Testing, Quality Score Improvement
- Remarketing & Audience Targeting: Custom Audiences & Dynamic Ads
- Reporting & Analytics: Google Ads Dashboard, Performance Reports
Social Media Marketing Training
Duration: 2 Weeks
Overview:
1 Month Live Project
Learn to build brand awareness and engage audiences on platforms like Instagram, LinkedIn, and Twitter.
Modules Covered:
- Introduction to Social Media Marketing: Trends, Platforms, & Strategies
- Content Strategy: Planning, Scheduling, and Creating Engaging Content
- Platform-Specific Strategies: Instagram, LinkedIn, Twitter, Pinterest
- Hashtag & Influencer Marketing: Best Practices for Maximum Reach
- Social Media Tools: Canva, Later
- Analytics & Reporting: Measuring Engagement, Reach, and Conversions
- Community Management: Handling Feedback, Comments, & Brand Reputation
Facebook Ads Training
Duration: 2 Weeks
Overview:
Learn how to create, manage, and optimize paid campaigns on Facebook & Instagram.
Modules Covered:
- Introduction to Facebook Ads Manager: Navigating the Dashboard
- Ad Objectives & Formats: Awareness, Consideration, and Conversion Campaigns
- Audience Targeting: Custom Audiences, Lookalike Audiences, Retargeting
- Budgeting & Bidding: Setting Budgets, Cost Control, and Bid Strategies
- Ad Design & Copywriting: Visual Best Practices, Carousel Ads, Video Ads
- Pixel Setup & Conversion Tracking: Installing and Utilizing Facebook Pixel
- Campaign Optimization: Split Testing, Performance Analysis, and Scaling
- Insights & Reporting: Reading Reports, Analyzing Metrics for Growth
Classroom Training
Time
Monday – Friday
7.30 a.m – 8.30 a.m
Jaripatka, Nagpur -440014
WhatsApp No – 7083287217
Email – momentwebtech@gmail.com
Meet your Trainer
Digital Marketing Professional with 15+ Years of Extensive Experience in Digital Marketing Projects for USA, UK, Australia and India Campaigns.
Also contact for Online Digital Marketing Training.